??Fashion in the United States::

               Blue jeans were popularized as work clothes in the 1850's by Levi Strauss, an American merchant of German origin in San Francisco, and were adopted by many American teenagers a century later.

              They are now widely worn on every continent by people of all ages and social classes. 

Along with mass-marketed informal wear in general, blue jeans are perhaps American culture's primary contribution to global fashion. Other fashion trends started in the US include sports wear as fashion along with athletic shoe wear like Converse or Nike . 

            Atheleisure was also popularized in the US around 2012, and as of 2017 the trend has all but dominated the US market. 

Athleisure  a has dominated the US market because of its ability to fill a gap in the market, as clothing wasn't usually both comfortable, stylish, and functional. 

blue jeans 

Fashion industry

The United States of America is also home to the headquarters of many leading designer labels such as Ralph Lauren, Calvin Klein and Victoria's Secret. Labels such as Abercrombie & Fitch and Eckō Unltd. cater to various niche markets, such as pre teens. 

A new trend in the United States toward sustainable clothing has led to the emergence of organic cotton T-shirts from labels such as BeGood Clothing. New York Fashion Week is one of the most influential fashion weeks in the world, and occurs in late summer every year.